Measuring Customer Engagement on Social Media
In my last post I was talking about customer engagement and different stages that businesses are when dealing with social media ranging from presence (reactive) to engagement/involvement (pro-active)....
View ArticleLeaving money on the table
Now that I got your attention I want to do a simple calculation on how small businesses are leaving money on the table by not engaging or either engaging less effectively with their customers. In order...
View Article
